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Online
The year in review and the year ahead presented by Phocuswright, PhocusWire and Miles Partnership
December 14, 2023
Make plans to join this free webinar that will provide insights and guidance on key travel topics that are critical for the year ahead.
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News
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Why travel’s experiences sector isn’t likely to operate like others
By Morgan Hines
|
December 4, 2023
As the experiences category continues to grow in the travel world, experts look at its future during a Center Stage discussion at The Phocuswright Conference 2023.
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News
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Startups
Layla launches, receives €3M in seed funding
By Morgan Hines
|
November 30, 2023
The new app is an artificial intelligence-driven travel advisor that is meant to help users plan trips and book seamlessly.
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News
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Technology
Destinations weigh up impact of AI
By Linda Fox
|
November 20, 2023
Sojern's State of Destination Marketing 2024 revealed that 49% of destination marketing organizations are expecting a significant impact from AI.
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News
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Online
5 key takeaways from The Phocuswright Conference
By PhocusWire
|
November 17, 2023
Whether you were at the 2023 Phocuswright Conference in Fort Lauderdale, Florida, or whether you’ve taken interest from afar, there is plenty to catch up on after a string of panels, sessions,...
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News
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Online
How to capture Gen Z travelers’ interest on social media
By Morgan Hines
|
November 14, 2023
Meta, Snap Inc. and Hostelworld share steps to take for brands looking to attract a younger traveling audience on social media.
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Interview
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Startups
Hot 25 Travel Startups for 2024: Dharma
By PhocusWire
|
November 14, 2023
Dharma's mission is to connect the world through the power of shared experience. We plan and sell trips hosted by the world’s most inspiring people and brands.
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Interview
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Startups
Hot 25 Travel Startups for 2024: Jerne
By PhocusWire
|
November 14, 2023
Jerne helps creators and experience providers navigate their commercial agreements, control and monetize their user generated content assets and track affiliate sales and marketing ROI.
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News
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Online
How influencer content is reaping rewards for travel companies
By Linda Fox
|
November 10, 2023
A study from Jerne, a platform connecting creators with experience providers, shows the results of a hosted influencer visit in terms of post engagement from fans and followers.
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From Our Partners
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Technology
Try before you buy: How augmented reality can drive travel bookings
By Cathy Walsh
|
November 9, 2023
While traditional online travel marketing such as video targets a largely passive audience, augmented reality inspires engagement via immersive content worth sharing.
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News
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Online
Instagram moments boosting importance of travel experiences
By Derek Catron
|
October 5, 2023
While experiences continue to gain importance in travel planning, factors such as limited online supply, weather and fixed pricing create disincentives to book far in advance.
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News
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Online
While no longer unexpected, the "cost" of air travel disruptions continues to rise
By Morgan Hines
|
September 26, 2023
Two new airline industry reports provide insights into how consumers feel about air travel disruptions and also the costs – both economic and environmental – that these problems bring.
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News
/
Online
Poor security, clunky processes driving online hotel booking abandonment
By Linda Fox
|
September 25, 2023
Most important to consumers when booking accommodation online is an easy and secure booking and payment experience, 53%, followed by video and images of rooms and the property, 50%.
Read More
Opinion
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Online
World Tourism Day highlights need for sustainable destination strategies
By Richard Black – Sojern
|
September 25, 2023
Three ways destinations can showcase their commitment to providing sustainable tourism, not only to attract travelers with similar values but to ensure their destination is open for decades to come.
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News
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Online
Kayak, Tripadvisor on growing their in-house media studios
By Morgan Hines
|
September 19, 2023
In the last two years both Kayak and Tripadvisor have created content studios that are becoming a growing part of their overall businesses and spurring plans for future investment.
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Why travel’s experiences sector isn’t likely to operate like others
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Presenting the Hot 25 Travel Startups for 2024
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Phocuswright Europe 2024
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The year in review and the year ahead presented by Phocuswright, PhocusWire and Miles Partnership
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BabyQuip - Launch pitch at The Phocuswright Conference 2023
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Hotels.com co-founder Bob Diener talks exits and opportunities
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Travelers, airlines want sustainability; standards will help
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