Lufthansa

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News / Distribution

IATA maps road to achieve modern airline retailing by 2030

By Linda Fox | December 8, 2022

IATA’s Modern Airline Retailing program is based on three pillars - customer identification, retailing with offers and delivery with orders. Read More

News / Technology

The long, costly and risky road to airline digital transformation

By Linda Fox | October 28, 2022

Airlines seem to acknowledge that to move away from legacy technology and modernise selling processes, they can no longer act alone. Read More

News / Technology

The push to digitalize the air travel experience

By Linda Fox | October 20, 2022

While Lufthansa Group has set up Digital Hangar to focus on the customer experience, other airlines are also addressing how they interact with customers. Read More

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News / Distribution

Can a "coalition of the willing" fix airline distribution?

By Linda Fox | October 6, 2022

Airlines are facing the fact that transformation is needed across front- and back-end processes. Read More

News / Distribution

Aeronology, Lufthansa Group launch NDC offers

By Jill Menze | October 6, 2022

The partnership with provide Aeronology’s travel advisor customers with access to Lufthansa Group’s NDC offers. Read More

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News / Distribution

Amadeus NDC content surpasses 20 airlines with addition of Lufthansa Group

By Mitra Sorrells | September 13, 2022

The Lufthansa Group content, including continuous pricing and a range of ancillary services, will begin to roll out in the fourth quarter of this year. Read More

News / Startups

Lufthansa Innovation Hub on investor appetite, startup opportunities

By PhocusWire | July 26, 2022

Lufthansa Innovation Hub's Christine Wang talks innovation gaps and startup opportunities in the PhocusWire Studio at Phocuswright Europe 2022. Read More

News / Technology

Fires on all fronts as airlines fight to recover

By PhocusWire | July 5, 2022

Tamur Goudarzi Pour, CCO Swiss Air Lines and SVP channel management Lufthansa Group, discusses the challenges faced by airlines at Phocuswright Europe. Read More

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News / Online

Travel pundits talk plumbing, pandemic and emerging tech

By PhocusWire | June 29, 2022

The travel industry remains complex, and some are concerned the opportunity to build back better may be lost. Read More

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News / Technology

Travel fintech momentum builds as industry looks to boost revenue

By Linda Fox | May 17, 2022

Travel companies plan to equal or increase investment in fintech products and services this year. Read More

News / Distribution

Will the travel industry still be talking about NDC in five years?

By Linda Fox | April 21, 2022

Speakers at a CAPA Airline Leader Summit share their thoughts on the future of airline distribution. Read More

News / Technology

The hospitality industry's €768B journey to net zero

By Linda Fox | November 8, 2021

The accommodations industry is responsible for 10% of the total tourism sector's annual emissions. Read More

News / Online

Eco-friendly options and cost hit sustainable travel behavior

By Linda Fox | November 1, 2021

A report coinciding with the COP26 Summit found consumers often can't find or didn't realize sustainable travel options are available. Read More

News / Technology

Airline leaders debate NDC, digitalization, sustainability

By Mitra Sorrells | November 1, 2021

Panelists at an IATA event in Madrid included leaders from IATA, Lufthansa and Iberia. Read More

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News / Distribution

Airline execs push back on tech naivete claims

By Linda Fox | October 26, 2021

Airline industry figures believe carriers are moving to modern technology such as cloud as they look to match the experience of online retailers. Read More

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